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Before ChatGPT, There Was the Infomercial: Why Long-Form Selling Works Better Than Ever in Our Short-Attention AI World
Did you know that one of the oldest marketing formats can still be one of the fastest ways to scale a product in today’s digital world? Join host and CEO of Harvest Growth , Jon LaClare, as he breaks down why infomercials continue to thrive in a modern, AI-first world. In less than ten minutes, you’ll learn how the best marketers leverage TV, streaming, and digital long-form promotions to drive awareness, conversions, and explosive product growth, and how you also can. Tune i


Longevity Meets Innovation: The Marketing Strategies Behind a 70-Year-Old Industry Leader
Today, we talk with Jacob Beckstead, the Chief Marketing Officer of Bailey’s Group , one of America’s oldest and most trusted moving and logistics companies. Founded in 1952, Bailey’s has grown from a small family business in Provo, Utah, into a multi-location enterprise across Colorado and Utah while embracing cutting-edge marketing and operational innovations that keep it thriving in the digital age. Jacob shares how Bailey’s Group is leveraging AI technology, data-driven m


How to Double Your Revenue Without Doubling Your Effort
What if doubling your business didn’t require doubling your effort—or your budget? In this episode of the Harvest Growth Podcast, your host Jon LaClare breaks down a simple but powerful framework that has helped hundreds of brands achieve what he calls “uncharacteristic growth.” Through years of running marketing campaigns across industries, the team at Harvest Growth has discovered a proven system: if you improve three key metrics—traffic, conversion rate, and average order


How Authentic Content and AI Can Help You Stand Out in a Saturated Market
Are you struggling to stand out in a crowded, competitive market? Then you’ll love today’s episode featuring Landon Bellum, a Colorado realtor who turned his marketing background and love for storytelling into a powerful real estate brand. After a challenging first year where he made zero income, Landon refused to give up. Instead, he focused on creating genuine, high-quality video content that helped people trust him and ensured that everyone he knew understood what he did a


The Perfect Launch System Finale: How to Launch, Scale, and Sustain Long-Term Growth
Launching a new product can feel overwhelming. Do you start with ads, influencers, or retail? How do you know if your idea will actually...


The #1 Mistake That Kills 95% of Product Launches (and How to Avoid It)
Launching a product is thrilling, but without the right preparation, most fail to gain traction and eventually fail. In this special...


Retail Mastery: How to Get Your Product Into Walmart, Costco, and Beyond
In this episode, Jon LaClare interviews Jim DeBetta, a true retail veteran who has spent decades helping inventors and entrepreneurs...


From OxiClean to Startups: The 3-Phase Launch Blueprint Driving $2B in Sales
When most entrepreneurs set out to launch a new product, they don’t realize the odds are stacked against them. The harsh truth? Nearly...


The Entrepreneur’s Guide to Building, Testing, and Scaling New Products
Do you have a great idea but don't know how to turn it into a market-ready product? Or are you worried your first shipment could end up...


From Patent to Payday: How Smart IP Turned a Purse Into $100 Million
What if the simplest ideas could lead to the biggest exits—if only you protected them the right way? On today’s episode of The Harvest...


The Only Product of Its Kind: Strategies for Creating and Scaling a Category-Defining Device
What does it take to launch a successful product in a space where 97% fail before reaching the market? In this episode, we’re joined by...


How to Build a Powerful Brand Through PR and Media Even If You’re Just Getting Started
In today's episode, we speak with Nathan Yearsley, CEO of Augason Farms , who went from having zero media experience to landing over 50...


Video That Converts: How to Write Video Scripts That Sell
In today’s episode, we walk through Chapter 5 of The Perfect Launch System, showing you how to write video scripts that do more than just...


The Anatomy of High-Converting Video Marketing: Lessons from 300+ Brand Launches
In this episode, we break down the real reasons why your videos might be falling flat, and what truly makes video marketing work. Drawing...


The Science of Product Launches: How We Used OxiClean's Formula to Generate $2 Billion Across 300+ Brands
Last week, we discussed the direct response marketing strategies that made OxiClean a household name and helped it defeat major...


From Home Shows to Household Name: Why OxiClean’s Powerful Marketing Strategies Still Work Today
How did a small business outsmart a major corporation and turn a $40 cleaning product into a million-dollar empire? In this continuation...


The Perfect Launch System: How to Get Free Advertising That Actually Pays for Itself
What if you could run advertising campaigns that pay for themselves and generate profit from day one? In this special episode, host Jon...


Winning Over Skeptics: How to Sell Complex Products in Saturated, High-Trust Markets
How do you launch, market, and sell a complex product when your target audience is highly educated, deeply skeptical, and demands proof...


The Entrepreneurial Journey: From Curb Painting to Creating America's Finest DIY Railing
In this episode, we interview a longtime friend of the Harvest Growth team and successful entrepreneur, Dave Brown, who shares his...


10X Your Product Launch Success Rate: The Perfect Launch System Revealed
What if you could flip the script on product launches—and transform the typical product launch that has a 95% failure rate into a system...
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