Updated: Mar 10, 2021
What happens when companies across the world have to adjust to stay afloat during a pandemic? Well, sometimes you get an incredibly successful digital marketing campaign like Smart Nora! Because of the great success that Smart Nora has had thus far, they decided to go full speed into a National TV launch. The DRTV commercial is set to be released and we absolutely love every second of it. In this article, we’re highlighting what makes this product so impactful, the processes that went into direct response marketing tactics, and the January 2021 DRTV launch.
What Is Smart Nora?
Before we go into anything else, you are likely wondering… what is Smart Nora? Well, if you or your partner snore, you’re absolutely going to want to know. Smart Nora is a snoring solution that is not invasive unlike other options including mouthguards, strips, straps, and more. In fact, you don’t even have to attach anything to yourself to prevent snoring.
Smart Nora uses patented technology that detects the sound of snoring and gently moves your pillow to stop the snore. The movement stimulates the throat muscles, allowing for the continuation of natural breathing. This patented technology was given the 2019 IEEE Toronto Technology Award. The simple, yet highly effective device works whether you are a back, side, or stomach sleeper. You get to keep your favorite pillow. It is customizable, portable, contact-free, silent, and rechargeable. All you have to do is…
Place the insert under the pillow.
Tap the pebble.
Go to sleep!
Real User-Experience Propels Smart Nora To Success
If that all sounds too simple to work, the thousands of reviews and study results speak to the reality that this amazing device is truly revolutionary. Everyone needs sleep. When we don’t get it, our world can truly come crashing down. Smart Nora is well-regarded as a snoring solution in Forbes, Men’s Health, USA Today, and Bravo. The Smart Nora was selected to be on the 2017 list for Oprah’s Favorite Things. It even made a debut on Good Morning America!
Smart Nora Works To Continue Growth
After a massively successful 8-figure digital marketing campaign, Smart Nora is adding a national DRTV campaign to continue its hyper-growth. As an infomercial company, Harvest Growth worked alongside Smart Nora to get the commercial fully ready for launch.
Snoring is not just an annoying sound that people can deal with. Snoring wakes up the person that is snoring, not giving them a good sleep. And, it gives their partner endless sleepless nights. With all of this being said, when the Smart Nora device stops snoring, it is a world-changing and emotional experience for so many couples.
The Smart Nora National TV Launch
For the National TV launch, that is exactly what Smart Nora focuses on — user-experience. Using the resource of Zoom that we all are quite familiar with amid COVID-19 times, Smart Nora gathered endless testimonials from customers. This is a wonderful example of how you can use the tools we’ve become familiar with as a result of the pandemic to further propel your business.
Along with the numerous client testimonials that feel personal since they were recorded in their homes, Smart Nora also breaks down how their product works in a simplified way using easy to understand graphics.
Watch the commercial that will continue propelling Smart Nora toward great success. Then, you can buy the Smart Nora for yourself at StopSnoring.com! Smart Nora offers free returns, free shipping, a 30-day trial, and a 1-year warranty with EVERY purchase.
Interested in having Harvest Growth propel your product into a household name? As a marketing company that specializes in social media marketing, direct response marketing, and more, let us create an infomercial for you. Set up a free strategy call with a product marketing expert at Harvest Growth today. What are you waiting for?