Meet Team HG: Joybeth Sullivan — Creative Coordinator

Updated: Feb 2

Welcome to the HG blog post series, #MeetTeamHG, where we will be posting an interview with each person on our executive team!

With a background in writing across endless mediums, Joybeth is passionate about creative collaboration and presenting stories in the most articulate, individual way possible. Through our entire process, whenever creative coordination or copywriting is needed, Joybeth will be the one to do it for you — always with your personal touch in mind! Recently, she has been a contributing writer for the automotive site, AutoWise. She’s a graduate of the University of Georgia where she received a degree in both Entertainment & Media Studies and English. Joybeth joined the Harvest Growth team as the Creative Coordinator in 2020. When she isn’t writing, you can find her with her sweet husky rescue, Newman. And, let’s face it, Newman is by her side when she is writing too! Want to start a conversation about something Joybeth loves? Just bring up anything about movies, books, music, or dogs, and you are golden!

Learn more about Joybeth in her team interview below!

How long have you been in the marketing/advertising industry?

Around two years now. Previously, I worked in the marketing department of the University of Georgia Press. Along with that, I’ve had 50+ articles published across numerous global sites, mostly in the automotive industry.

What advice would you give yourself if you could go back to Day 1 of your career?

Be more outspoken about the amazing experiences you’ve had and use them as inspiration for your current work. Expect the unexpected. Find a reason for joy, compassion, and new experiences every single day. Those are some thoughts off the top of my head…

Where did you grow up?

Atlanta, Georgia. I’ve lived in Georgia all my life until July of 2020 when I moved to Denver. I love a LOT of things about Georgia, but I absolutely hate the humid heat. Denver and I were meant for each other!

Which celebrity do you get mistaken for?

When I was younger, literally everyone said that I looked exactly like Dakota Fanning. Now, I get told once in a blue moon that I resemble Saoirse Ronan, but definitely wouldn’t say I get mistaken for her!

Favorite recent brand experience?

I recently rescued a husky this past year, and I’ve been loving using the website, Chewy. It is almost as quick as Amazon which I really value because I think I buy more things for my dog than I do for myself.

What would you name the autobiography of your life?

That is a hard question… perhaps something along the lines of, “Meet Me In The In-Between — An Autobiography By Joybeth Sullivan.” I have always loved the liminal quality of words and the vastness of their meanings. I am always trying to find ways to bring about duality in the meaning of things that I write. So, the in-between just about covers, well, everything! When you ask a writer what they would name the autobiography of their life, that is a very difficult question. And, I will probably think of about 20 more options before the day ends!

Favorite quote?

“I have hated words and I have loved them, and I hope I have made them right.” —The Book Thief, Markus Zusak.

Least favorite chore?

Definitely hand-washing pots and pans after cooking a big meal. You’re telling me I have to do more work after all of that???

If you could go to any concert (dead or alive), who would it be?

My Post-2020 answer is that I would be overjoyed to see ANY live music as an avid concert lover after a whole year without it. My real answer is that it would be my dream to attend an Andrew Bird concert.

What is your hidden talent?

This isn’t really a hidden talent if you know me personally, but I love to write poetry! I also think I could probably name every Taylor Swift song within the first ten seconds of listening…

Least favorite word?


What would you do if you won $1,000,000?

I would set aside a pretty large portion of my money for traveling! My current top places I want to go to are definitely Japan and Mexico. And, I’d want to go back to London… maybe even rent or buy a place there for a bit! Then, I would buy even more gear for my husky and figure out a way to pay some money so he could also travel around the world with me! After that, I would definitely want to invest the rest of my money. I would not feel content with myself if I just spent it all so quickly.

We hope you are excited to learn more about the executive team here at Harvest Growth! To contact us for a free quote from a product launch expert, click here!